Kroger Offers Mobile Coupons Nationally
Posted by Kim Adamof on Thu, Jan 08, 2009 @ 09:32 AM
I just came across a really neat article called "Kroger Offers Mobile Coupons Nationally" by Linda Daichendt. I find it fascinating and wanted to shart with you since there are Krogers in the Raleigh area. Read on...
"As someone who has worked within the mobile industry, I have been fascinated to watch the continuing evolution of wireless technology applications. I have long felt that the wireless equipment manufacturers and retailers have not been doing a very good job of educating consumers about the applications available, how to utilize the applications, and how the applications can benefit them. I'm a strong believer that in the not very distant future our cell phones will be as useful to us as our laptop computers in that they will have all sorts of software on them that we use as part of our everyday lives. Today, this is simply not the case; while consumers are purchasing increasingly high-function cellphone devices, most have no idea how to use that functionality.
However, at long last a major national grocery retailer is making available a mobile coupon program and since everyone needs groceries, I believe if enough people find out about the program it can go a long way toward increasing the awareness of consumers on this convenient, useful application for their cellphones. In the following link you can read about Kroger's new mobile coupon program. http://www.mobilemarketer.com/cms/news/commerce/2417.html
Once I read the article, I decided to try it out to see how well it worked and I have to say, I was quite impressed! It took about a minute and a half to register for the program, about 30 seconds to download the software into my phone, another 10 seconds to register my Kroger card into the program, and VOILA! I began receiving coupons that were valid in my zip code! I then scrolled thru the offers, selected those I wanted and opted to save them. Once saved, they were automatically loaded onto my Kroger card and I saw photos of the product selected on my phone. Now when I go to the grocery store this weekend and purchase those products, the discount coupons will automatically register from my Kroger card as I am checking out! In this economy where every penny counts, what could be easier?"
If you try it, post a comment on my blog about your success or lack thereof with the service. I'd love to hear from you. ~ Kim